Factors Influencing Vegetable Consumption Among Households in Kaduna South Local Government Area, Kaduna State

Adequate vegetable consumption is associated with reduced risk of chronic diseases and improved micronutrient status, yet intake levels remain below global recommendations in many Nigerian households. This study investigates the factors influencing vegetable consumption patterns among households in Kaduna South Local Government Area, Kaduna State, North West Nigeria. The diversity and availability of vegetables in Kaduna State's markets, combined with documented low intake in dietary surveys, presents a paradox that warrants investigation. A descriptive cross-sectional survey was conducted with 280 household heads and primary food preparers recruited through systematic sampling. A structured questionnaire captured household demographic characteristics, market access and food affordability, cooking knowledge and practices, attitudes toward vegetables, and perceived barriers to consumption. Dietary intake of vegetables was assessed using a 24-hour recall and a food frequency questionnaire. Price, cooking time, spoilage concerns, and taste preferences were examined as potential deterrents. Findings are expected to indicate that affordability, availability, and lack of cooking variety are primary barriers to adequate vegetable consumption, while health consciousness and higher income were positive predictors. The study contributes to the development of dietary behaviour change communications targeting households in North West Nigeria. Keywords: vegetable consumption, household diet, Kaduna, dietary behaviour, micronutrients.