📖 ABSTRACT/OVERVIEW
This research examines the effect of globalisation on the survival and competitiveness of traditional textile manufacturers in Kogi State, Nigeria, with emphasis on the aso-oke and adire fabric industries. Globalisation has facilitated the flooding of Nigerian markets with cheaper imported textiles, primarily from China, which has placed severe competitive pressure on indigenous fabric producers who rely on handloom techniques and natural dyes. Kogi State, located at the convergence of major trade routes in North Central Nigeria, offers a strategic context for this analysis given its textile craft tradition and market exposure to imported goods. The study uses a descriptive survey design with data collected from 80 artisan weavers, textile traders, and cooperative officers in Lokoja, Okene, and Kabba through structured questionnaires and focus group discussions. Descriptive statistics and thematic analysis are used to interpret findings. The theoretical framework is drawn from the competitive dynamics perspective and the cultural economy literature. The study investigates changes in consumer demand patterns, production volumes, artisan income levels, and adaptation strategies employed by traditional weavers in response to import competition. Findings are anticipated to indicate that imported fabrics have significantly eroded the market share of locally produced textiles, yet a resilient niche demand based on cultural identity and ceremonial usage persists. Recommendations include government procurement mandates for locally produced fabrics, artisan upskilling programmes, and export market development for Nigerian traditional textiles. Keywords: globalisation, traditional textiles, import competition, Kogi State, artisan industry
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