📖 ABSTRACT/OVERVIEW
Classical rhetoric, history, and literary analysis provide journalists and media professionals with foundational analytical and communicative tools, yet the systematic integration of classical studies into Nigerian journalism and media education programmes has not been professionally examined. This study assesses the current and potential role of classical studies content in Nigerian journalism and media education curricula. A professional assessment methodology was adopted, reviewing the curricula of fifteen Nigerian mass communication and journalism departments across all six geopolitical zones for the presence of classical rhetoric, media history, and literary analysis content. Structured interviews with 20 journalism academics, fifteen senior media practitioners, and eight media industry employers supplemented curriculum review. Findings indicate that classical rhetoric is present in journalism curricula at 40 percent of surveyed institutions, usually in a single introductory persuasion or communication theory module. No surveyed programme offers classical media history or classical literary analysis as a component. Media industry employers consistently identify the capacity for evidence-based persuasive argumentation, historical contextualisation of contemporary events, and classical allusion identification in edited texts as desirable graduate skills rarely demonstrated. The study proposes a Classical Media Studies Curriculum Integration Model comprising three core modules adaptable to existing mass communication programmes: classical rhetoric for media practice, the history of communication from antiquity to modernity, and classical allusion in Nigerian public discourse. Adoption by the National Universities Commission is recommended.
Keywords: classical rhetoric, journalism education, media studies, Nigerian universities, professional assessment
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