📖 ABSTRACT/OVERVIEW
Digital transformation is reshaping project management processes across industries, yet its specific effects on project delivery efficiency in Nigerian FMCG companies remain empirically unexplored. This study examines the effect of digital transformation on project delivery efficiency in Nigerian fast-moving consumer goods companies. A cross-sectional survey will recruit 250 project managers, digital transformation leads, and operations directors from Unilever Nigeria, Nestle Nigeria, PZ Cussons, Dangote Industries, and Flour Mills of Nigeria. Digital transformation will be assessed across dimensions of cloud adoption, data analytics use, automation deployment, and digital collaboration tools. Project delivery efficiency will be measured through cycle time reduction, cost efficiency ratios, and on-time delivery rates. Multiple regression and path analysis will examine digital transformation-efficiency relationships. Nigerian FMCG evidence highlights accelerating investment in digital project tools post-pandemic, but rigorous PM efficiency measurement remains absent. Findings will generate empirical evidence for digital investment prioritization in FMCG project management contexts. Keywords: digital transformation, project delivery efficiency, FMCG, Nigeria, technology adoption
Need Complete Chapters of the Above Topic?
Get high-quality, Zero-AI research materials with current citations.
Request via WhatsApp 💬